BOOTBEAT
Training and community building app for country dancers.
BootBeat is a pathway into country dancing that provides a curated library of approved tutorials optimized for follow along learning. Then, encourages people to go out in the world, show off their skills, and connect with other dancers.
Hypothesis: Country dancing is a common social outlet, but getting started is intimidating and can quickly feel discouraging.
Survey Results:
said social connection and fun were the primary reasons to go dancing.
78%
of respondents don’t know where or when to go dancing, they wait for an invite.
80%
said they would be interested in an app or with venue maps and dance tutorials.
70%
Conclusion: Users are intimidated to go dancing alone and unaware of when and where to begin.
