A little more about me...
My creative entrepreneur journey began senior year of high school, when I opened an Etsy shop selling Disney-themed headbands and hair bows. For fun, I studied video editing on YouTube and wondered how I could craft a career around my creative interests.


After studying psychology and graphic design in college, I worked at a small growth marketing company that quickly morphed into a full on SaaS startup (LeadrPro.com). As Head of Customer Success, I was lucky to often work directly with the CTO, using my design background to help shape product decisions and translate what users actually needed to the C-suite.
When the startup hit budget constraints, I moved to the K-12 Curriculum company, Teacher’s Curriculum Institute (TCI), as a Visual Production Team Member. During this time I took 2 courses from School of Motion and began freelancing in social media marketing and video editing.
Soon after I discovered what product design and realized this was exactly where my interests met, design psychology and cool new products! I immediately started researching and considered going for a master’s degree, but every single person I asked (including the head of a UX program at a university!) said “No, not worth the debt!” They all suggested I make a living elsewhere, find smaller courses, reach out to mentors, make practice projects, and freelance to break in.
So, I dove into Figma 2.0 from Designership and hunted down a few mentors. I developed practice projects to rebuild my portfolio from scratch (yet again), began learning how AI could be a design asset, and booked my first freelance client!
Outside of work you’ll often find me at a coffee shop, hanging with friends/fam, or at the gym staying active.



So that’s me, tell me about you.
contact krystina
A little more about me...
My creative entrepreneur journey began senior year of high school, when I opened an Etsy shop selling Disney-themed headbands and hair bows. For fun, I studied video editing on YouTube and wondered how I could craft a career around my creative interests.


After studying psychology and graphic design in college, I worked at a small growth marketing company that quickly morphed into a full on SaaS startup (LeadrPro.com). As Head of Customer Success, I was lucky to often work directly with the CTO, using my design background to help shape product decisions and translate what users actually needed to the C-suite.
When the startup hit budget constraints, I moved to the K-12 Curriculum company, Teacher’s Curriculum Institute (TCI), as a Visual Production Team Member. During this time I took 2 courses from School of Motion and began freelancing in social media marketing and video editing.
Soon after I discovered what product design and realized this was exactly where my interests met, design psychology and cool new products! I immediately started researching and considered going for a master’s degree, but every single person I asked (including the head of a UX program at a university!) said “No, not worth the debt!” They all suggested I make a living elsewhere, find smaller courses, reach out to mentors, make practice projects, and freelance to break in.
So, I dove into Figma 2.0 from Designership and hunted down a few mentors. I developed practice projects to rebuild my portfolio from scratch (yet again), began learning how AI could be a design asset, and booked my first freelance client!

Outside of work you’ll often find me at a coffee shop, hanging with friends/fam, or at the gym staying active.


So that’s me, tell me about you.
contact krystina
A little more about me...
My creative entrepreneur journey began senior year of high school, when I opened an Etsy shop selling Disney-themed headbands and hair bows. For fun, I studied video editing on YouTube and wondered how I could craft a career around my creative interests.


After studying psychology and graphic design in college, I worked at a small growth marketing company that quickly morphed into a full on SaaS startup (LeadrPro.com). As Head of Customer Success, I was lucky to often work directly with the CTO, using my design background to help shape product decisions and translate what users actually needed to the C-suite.
When the startup hit budget constraints, I moved to the K-12 Curriculum company, Teacher’s Curriculum Institute (TCI), as a Visual Production Team Member. During this time I took 2 courses from School of Motion, acted in a few short films and commercials, and began freelancing in social media marketing and video editing.
Soon after I discovered what product design and realized this was exactly where my interests met, design psychology and cool new products! I immediately started researching and considered going for a master’s degree, but every single person I asked (including the head of a UX program at a university!) said “No, not worth the debt!” They all suggested I make a living elsewhere, find smaller courses, reach out to mentors, make practice projects, and freelance to break in.
So, I dove into Figma 2.0 from Designership and hunted down a few mentors. I developed practice projects to rebuild my portfolio from scratch (yet again), began learning how AI could be a design asset, and booked my first freelance client!

Outside of work you’ll often find me at a coffee shop, hanging with friends/fam, or at the gym staying active.


So that’s me, tell me about you.
contact krystina